THE ROAD TO PARIS ’24

THE ROAD TO PARIS ’24

Nike

Client

Copywriting

Services

2020

'Winning Isn't For Everyone' Nike’s new brand platform was bold and unapologetic. But how to marry this with the inclusive spirit of the Olympics? I brought this defiant tone to champion Nike’s roster of elite athletes, through copy on their homepage and app.

ALEX+AARON ARE SENIOR CREATIVES, CURRENTLY CREATIVING AT R/GA IN SYDNEY, AUSTRALIA.

ALEX+AARON

2025

AARONANDALEXCREATIVE@GMAIL.COM

ALEX+AARON

2025